Tuesday, September 12, 2023

Relo Metrics Names Advisory Board

Santa Monica-based Relo Metrics (formerly GumGum Sports) said this morning that it has named a new Advisory Board for the company. According to the company, it has added Samuel Rueff, Jamie West, and Dana Venino to provide help to the company. Rueff was most recently at Bayer as Global Media Director; West was head of Sky's Advanced Advertising Products; and Venino most recently served as the Chief Customer Officer at SQAD. Relo Metrics provides brand valuation and measurement of sports and other sponsorship.