Thursday, June 29, 2023

Report: Snapchat Now At 4 Million Paid Subscribers

Venice, California-based Snapchat is expected to announce today that it has reached 4 million paid subscribers to its premium service, Snapchat+. The service--which costs $3.99 a month--was released in June of 2022, and is an attempt to diversify the company's revenue stream beyond pure advertising. Snapchat+ provides premium features to users which are not available to its normal users. The company said it hit 3 million Snapchat+ users in April.