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Smarter.com Launches Comparison Shopping In Asia

Los Angeles-based Mezi Media (Smart.com) said today that it has launched a comparison shopping engine in Japan and China. The company said that it was the first U.S.-based comparison shoppping engine to launch in the two Asian countries. The Japanese comparison shopping engine will feature fashiona nd apparel, babay and maternity, home and garden, food and drinks, pet supplies, musical instruments, consumer electronics and appliances, and sporting goods. In China, the web search engine will instead focus on computers, consumer electronics, and communications. Mezi Media operates the smarter.com online shopping comparison engine along with coupon web sites.