SocialVibe Launches Halloween Charity Effort

Los Angeles-based SocialVibe, which develops charity-focused, brand web sites and social media applications, said this morning that it has launched a new effort to help charities raise money on Halloween. The firm said that it is launching a new program called Click 4 Good, geared towards Facebook, MySpace, and Twitter users, which allows them to visit a "virtual neighborhood" online. Users clicking on houses in that "virtual neighborhood" are asked to share information on Twitter or Facebook, in exchange for charities getting money donated to their cause. SocialVibe is backed by Redpoint Ventures and JAFCO Ventures.