UberMedia Links With Mashable On SXSW

Pasadena-based UberMedia, the third party Twitter client software firm headed by Bill Gross, said today that it has linked with blog site Mashable for a SXSW promotion. According to the two, they've created a UberGuide to SXSW section in its clients, UberSocial and Twidroyd, which will features tweets from Mashable's staff on the ground at the conference. Financial details of the cross promotion were not disclosed. UberMedia said that the SXSW section will allow users to get "a sense of being part of this amazing event" even if they can't make it to Austin.