UberMedia Snags Yahoo Exec

Pasadena-based UberMedia, the Idealab-backed developer of mobile apps and other mobile advertising products, said today that it has named Yahoo veteran Eric Aledort as the company's Chief Business Development Officer. Aledort was most recently VP, head of media for Yahoo's global partnerships group. Aldeort has previously worked at Dex One, WebMD, Disney Internet Group, Immuno AG, and Sidley & Austin. UberMedia is led by Idealab's Bill Gross.