Thursday, November 30, 2017

Viasat Swizzles Branding

Carlsbad-based satellite communications provider Viasat is in a big rebranding today, saying that it has consolidated its key sub-brands--its Exede consumer internet service, Yonder Ku-band aviation service, and others under its Viasat brand. The company also rolled out a new logo. Viasat said that it has decided to provide "one unified brand" to its customers and partners, as a result of its expanding portfolio of services, particularly internationally.