Adly Gets New Investor

Los Angeles-based social advertising technology developer Adly announced today that it has added a new investor, with ties to professional athletes and celebrities. According to Adly, it has partnered with Legacy Growth Partners as its first celebrity investor, and will be working with the firm to reach out to professional athletes and celebrities. Financial details of the investment were not announced. Legacy Growth Partners says it helps professional athletes become successful entrepreneurs. Adly helps advertisers tap into the social media footprint of celebrities, matching up those celebrities with brands to help promote their brands via social media mentions. More information »