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Bridg Names Chief Data Officer

Los Angeles-based Bridg, the venture backed developer of marketing software focused on point-of-sale data and precision marketing, has named Erik Brue as the company's new Chief Data Officer, according to the company. Bridg said Brue was most recently Vice President Straegy, Business, and Emerging Data at Experian, and has more than 10 years of experience in the area. Bridg is venture backed by March Capital Partners, Morpheus Ventures, NextEquity Partners and Visa.