Tuesday, January 2, 2024

FACTLix Identifies Fake Reviews Using AI

Carlsbad-based FACTlix announced this morning that it has launched a new, AI-powered product, which can be used to identify fake consumer reviews. According to the company, its technology identifies and understand patterns in online content, and uses it to assess the authenticity of content--both fraudulent content generated by humans, as well as fake reviews generated by other AIs. The service said it was created by Amsety, a company which has offices in Berlin and Carlsbad; Amsety's CEO is Mustafa Behan.