Groupon Now Hits The OC

Daily deals giant Groupon said Thursday that it has expanded its real-time, deal venture, Groupon Now, into Orange County. Groupon Now is Groupon's effort to allow real-time deals via a mobile app, on things like restaurants and retail stores. Unlike the firm's well known daily deals, the Groupon Now offers tied to last for a limited number of hours, and are being used by restaurants to drum up additional business during the day. The addition of Orange County came on the same day that Groupon Now rolled out in Las Vegas and Minneapolis; the service has already been available in Los Angeles.