Local Corporation Launches New Mobile Ad Product

Irvine-based Local Corporation, the local advertising technology developer, said it has launched a new product aimed at the mobile ad market. Local said its new nFuse product provides hyperlocal, data-driven mobile ads, letting national and regional brands to provide location-based, rich media ads that incorporate information from nearby, local stores. Pricing on the new product was not announced. Local Corporation said the new product is based on its Krillion local shopping platform.