Thursday, June 7, 2012
LoveIt Gets $6M For Photo Sharing, Collecting
Look out, Pinterest -- Pasadena-based LoveIt is looking to unseat the popularity of the photo sharing site, with its new platform, and $6M in funding. LoveIt, headed by former PriceGrabber President Ron LaPierre, said today that it raised a Series A round from Juvo Capital and PG Ventures, to bolster its "visual curation and sharing platform." The firm said it allows individuals and groups to discovery, collect, organize, and share photos with their friends, and has already inked deal with major household brands like Better Better Homes and Gardens, Country Living, Marie Claire, Honda, AHAlife, Airbnb, Eat24, eSalon and Gogobot. LaPierre is a startup veteran, having been President of PriceGrabber.com; PG Ventures says it is the investment arm of the founders of PriceGrabber.com.