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    Tuesday, March 25, 2008

    The Rubicon Project Signs Braingle.com
    Los Angeles-based The Rubicon Project, a venture backed firm developing online advertising optimization software, said today that it has signed on Braingle.com as a customer. According to the Rubicon Project, Braingle has sedn a 43 percent increase in its effective CPMs after switching to Rubicon's technology. Braingle is an online site focused on puzzles and brain teasers. Rubicon is venture backed by Clearstone Ventures, IDG Ventures, and Mayfield, and headed by former L90 founder Frank Addante.
    posted on Tuesday, March 25, 2008

    Related stories:
    > Rubicon Project Raises $21M
    > The Rubicon Project Raises $6M
    > Rubicon Project Hires VP
    > Rubicon Project Adds Quality Program
    > The Rubicon Project Launches Online Advertising Service

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