Boost Mobile Ties Into Meijer Retail Stores

Irvine-based Boost Mobile has inked a deal to distribute its products through Meijer, a retail chain the Midwest. Boost said that Meijer's 160 retail stores will offer Boost Mobile's wireless phones and service, along with carrying the firm's prepaid wireless recharge cards. Boost Mobile provides prepaid cellular, targeted at the youth market. Boost is a subsidiary of Sprint Nextel.