Friday, April 9, 2010
Demand Media Powers USA Today Site
Santa Monica-based Demand Media, the online publishing and content firm run by Richard Rosenblatt, has scored a win with USA Today, the firm said Thursday. According to Demand Media, it has teamed up with USA Today to launch a new section of USA Today's site called "Travel Tips". Demand said the new site will feature content produced exclusively by the firm's site, and will allow travlers to find information on thousands of topics. The firm is initially populating the new travel site with around 4,000 articles plus travel tip videos. Financial details and arrangements of the deal were not disclosed. USA today is branding the Travel Tips site with a "Demand Media" logo and "Powered By" attribution.