Sometrics Signs Gaming Site

Los Angeles-based Sometrics, a developer of analytics tools for online game developers, reported recently that it has signed on gaming site as a customer. Financial details of the deal were not disclosed. Sometrics said that it is optimizing the way that the gaming website presents advertising offers to members, increasing offer-based revenues at Ijji by more than 30 percent. Sometrics is venture backed by Steamboat Ventures, The Mail Room Fund, AT&T, and Greycroft Partners.